In order to tackle this complex challenge, a global digital ecosystem was required. After an in-depth analysis, we developed an information, help and prevention website, built on the best knowledge in the field. It contains digital tools, a mobile app and a chat service that allows to support people in psychological distress, their close ones as well as people bereaved by suicide.

Services  

• SEO, CX, UX, UI strategy 

• Development of a mobile app 

• User website development 

• Development of web tools for responders and of a back-end system 

• Devops  

Key Technologies 

• User interface: ASP.NET, React 

• Client relation management (CRM): Microsoft Dynamics 

• Web development: Kentico, Microsoft Azure 

• Chat: Thrio 

• Mobil app development: UNO platform, Xamarin 

Collaborative Creation

The Suicide.ca Website 

In-Depth Discovery Phase 

An in-depth discovery phase allowed us to better respond to the needs and to the context specific to people affected by suicide, mental health professionals and first responders, respectively.  

Confidentiality at the Heart of the Project 

The project’s sensitive matter called for the development of a digital ecosystem fulfilling the strictest requirements in terms of security, confidentiality, and reliability.  

Content Strategy 

Our content strategy enabled the creation of a content structure that satisfied the various needs of people affected by suicide. A style guide also made possible the popularization and optimization of the scientific content for the web, while also facilitating orientation on the website. 

Real-Time Chat Service 

Because a crisis prompts an immediate response, we developed a chat intervention app that operates in real time and by text message, accessible 24/7 from anywhere in Québec, whether by a mobile phone or a computer, in addition to already existing hotlines. And since written and oral communication codes differ, we relied on an approach (internal tests, quiz, referral system and service mapping method) that simplifies the responders’ work.  

The “My Tools” Platform 

Built like a real interactive toolbox that focuses on well-being, the multichannel digital experience “My Tools” accompanies people who are having suicidal thoughts by inviting them to take care of their mental health and to adopt the right reactions to better face the difficult life situations ahead of them.  

The app also enables the user to keep a journal, to do breathing exercises to reduce anxiety, to identify and manage early signs of psychological distress and to centralize help resources. Every tool offered comes from proven methods in the mental health sector.  

Indeed, our mobile strategy allows for an easier and quicker access to the toolbox, by Internet or the free mobile app. The app can be downloaded now on Google’s Play Store (Android) or on Apple’s App Store (iOS).